Pakistan is a country with a population of over 190 million and ranks 6th in the world for the population. The country has been identified by the World Bank as a high potential market with great opportunities for businesses.
Pakistan’s economy has been growing at an average rate of 5% per year for the last decade, it will continue to grow in the future. This presents many opportunities for businesses in various industries, including the rise of ecommerce in Pakistan.
In this article, we will look at some of the rising trends in ecommerce in Pakistan. We will also look at some of the challenges that businesses face when operating in this industry. Finally, we will provide some tips for those looking to start or expand their operations in ecommerce in Pakistan.
All You Need to Know About Ecommerce in Pakistan
Are you about to step into the ecommerce industry? Here is a complete guide on ecommerce in Pakistan that will enable you to skyrocket your success.
What is Ecommerce?
Ecommerce refers to the buying and selling of goods or services over the internet. Ecommerce businesses can range from small, home-based operations to large, international enterprises. The growth of ecommerce has been driven by the increasing popularity of online shopping and the advent of new technologies, such as mobile commerce and e-payment systems.
There are two main types of ecommerce: business-to-consumer (B2C) and business-to-business (B2B). In B2C ecommerce, businesses sell products or services directly to consumers through an online store or marketplace. In B2B ecommerce, businesses sell products or services to other businesses through an online portal or marketplace.
Ecommerce Services
Ecommerce businesses typically use a variety of e commerce services to run their operations. Some of the basic e commerce services include web hosting, website development, and design, e-payment processing, order management, shipping and logistics, customer service and support, and marketing and advertising.
Ecommerce businesses can also use a variety of tools and applications to improve their operations, such as ecommerce platforms, shopping carts, order management systems, shipping and logistics software, customer relationship management (CRM) software, and data analysis tools.
The Rising Trends of Ecommerce in Pakistan
Ecommerce is on the rise in Pakistan. Merchants are realizing the potential Ecommerce has in reaching new customers and generating sales. While ecommerce is still in its early stages in Pakistan, the trends indicate that it is growing rapidly.
Nearly 60% of Internet users in Pakistan have made online purchases in the past year. This number is expected to grow as more people gain access to the Internet and become comfortable with making online purchases.
Ecommerce is particularly popular among young adults, who are often the early adopters of new technology. As ecommerce continues to grow in Pakistan, it will be important for businesses to stay up-to-date with the latest Pakistani internet trends and developments. By doing so, they can not only discover which products are in popular demand but also ensure that they can reach their target audience and capitalize on the opportunities ecommerce provides.
COVID’19- The Peak of Ecommerce?
The outbreak of COVID-19 resulted in a significant increase in ecommerce activity in Pakistan. The pandemic forced many businesses to move online and created a surge in demand for ecommerce solutions. This increase in ecommerce activity has been driven by several factors, including the closure of physical stores, the need for social distancing, and the restrictions on international travel.
As a result, ecommerce platforms have seen a significant increase in traffic and sales. In addition, the Pakistani government has also taken steps to promote ecommerce, such as waiving taxes on online transactions. These factors have all contributed to the accelerated growth of ecommerce in Pakistan.
Today the top online selling products in Pakistan comprise a range of items that people normally would have preferred to buy in person. From electronics to clothing, the trust in online shopping has notably increased.
The Markaz App- Revolutionizing Ecommerce in Pakistan
The Markaz App is a social commerce marketplace that is all set to revamp ecommerce in Pakistan. Bridging the gap in the marketplace, the Markaz App connects resellers with suppliers through its platform, requiring zero initial investment.
Markaz’s All-In-One Platform
If you’re wondering how to earn money online in Pakistan from the comfort of your own home, reselling on Markaz is a good way to go.
Unlike other online sellers that buy products from wholesalers in bulk, Markaz resellers do not need to be concerned about inventory management as they can directly order products from the Markaz App.
We take care of the ecommerce and management aspect of your business while you focus on selling your products. With its excellent features and customer management skills, the Markaz App is one of the leading social commerce platforms in Pakistan.
We believe in empowering our employees through education and providing them the relevant guidance through Markaz Academy. Diversify your income stream with all the skills gained through our platform.
Markaz’s Product Offerings
The app offers a wide range of 10,000+ products, from clothes and accessories to home décor and appliances, making it the perfect one-stop shop for all your customer needs. In addition, the app provides users with the platform to start their online shop with just a few clicks. The Markaz App enables resellers to choose their desired products from the catalog and share it with their customers.
All you have to do is create a purchase link (wholesale price+markup) and share it within your social network. The customer receives the description, purchase link, and product pictures. After placing the order, the Markaz App takes charge of the process and delivers the product to customers in time.
Markaz’s Delivery Process
Our logistic partners include
- Trax
- MNP
- Leopards
Our reliable logistic partners deliver products to your customers in PKR 90 across the country. We collect cash on delivery and facilitate customers through quality-related refunds and returns. The Markaz App transfers 100% of profits to your JazzCash and Easy Paisa accounts within 48-72 hours. Now you know why Markaz is called the most trusted marketplace in Pakistan?
With its user-friendly interface, zero investment requirement, and easy payment options, the Markaz App is ready to revolutionize ecommerce.
Ecommerce Challenges and Markaz App's Solutions
While ecommerce has made it easier than ever to start and run a successful business, there are still some challenges that need to be overcome.
Standing Out in the Crowd
Perhaps the most significant challenge is the need to stand out in a crowded marketplace. With so many businesses competing for attention online, it can be hard to get noticed.
In the crowded ecommerce marketplace, Markaz stands out for its zero investment requirement and ecommerce management. By providing these services to businesses of all sizes, Markaz can give its customers a competitive edge in the marketplace. In addition, Markaz offers a wide range of features that appeal to several businesses. For example, it provides a customizable shopping cart, order management system, and customer relationship management system.
As a result, businesses can tailor the Markaz platform to their specific needs. In addition, Markaz offers 24/7 customer support and a money-back satisfaction guarantee. With these features, it is no wonder that the Markaz App is quickly becoming the go-to platform for businesses of all sizes.
Offering a Seamless Customer Experience
Another challenge is the need to create a seamless customer experience. Customers expect a streamlined and user-friendly shopping experience, and anything less can lead to lost sales.
Markaz’s customer service representatives are available 24/7 to answer any questions or concerns you may have. We also offer a variety of ways to contact us, including through social media platforms such as Facebook and Instagram. In addition, our mobile application is user-friendly and easy to navigate. Our goal is to provide a seamless customer experience from start to finish. Contact us today to learn more about our products and services.
Creating Online Security
Finally, ecommerce businesses need to be aware of the ever-changing landscape of online security. With data breaches becoming more common, it's crucial to take steps to protect customer information.
As anyone who has ever shopped online knows, security is a major concern when it comes to making payments. Fortunately, Markaz offers a secure payment procedure for its customers. By availing of the cash-on-delivery option, customers can be assured that their personal information will not be compromised.
For resellers, we transfer 100% of profits to their account through Jazz Cash and Easy Paisa. As a result, shoppers can rest assured that their personal and financial information is safe when they shop with Markaz.
While there are challenges associated with ecommerce, there are also plenty of opportunities for those willing to take on the challenge.
Revamp your Ecommerce Setup with Markaz
The Pakistani e-commerce market is growing rapidly, and there are many opportunities for entrepreneurs who want to start an online business. If you're interested in starting a business in Pakistan, the Markaz App is the perfect platform to get started.
We provide everything you need to get your business up and running, including a zero initial investment platform, and operations management. Our customer support team is always available to answer your queries and offer a bespoke experience to your customers. So what are you waiting for? Download Markaz App today and start building your dream business!
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